Purato, the super-sustainable “Green to the Extreme” organic brand from Sicily has joined up with artisanal restaurant-quality pasta company La Tua Pasta for a neck collar competition starting in August.
In this post-lockdown world of at-home dining experiences, many of us have been enjoying at-home dining kits. Winners of this competition will receive a supply of artisanal pasta (including sauces) and wines to match delivered to their door.
Purato wines will wear an eco-friendly neck collar, with details of the competition. Entrants simply need to scan the QR code on the neck collar, then enter the unique code to take part to the prize draw. There will be a prize every week for the duration of the competition and one top prize, as follows:
Main Prize: A Taste of Italy
A year’s supply of artisanal pasta and Purato wine at home dining experiences worth £630! The winner can decide on how they prefer to receive their pasta delivery – all in one go, bi-monthly or monthly. Wines for the main prize will arrive in two batches.
There are 14 weekly prize draws. So, each week a lucky winner will win a Taste of Italy artisanal pasta and wine at home dining kit worth £130.
The promotion runs from 23rd August 2021 to 30th November 2021, which coincides with two key trading periods – Organic September and World Vegan Month in November.
Purato wines are Sicilian, organic, vegan-friendly, super-sustainable, including being Carbon Neutral. The on-pack promotion is across Purato’s core lines:
- White: Purato Cataratto Pinot Grigio Terre Siciliane IGP
- Rosé: Purato Rosé Terre Siciliane IGP
- Red: Purato Nero d’Avola Sicilia DOC
And the competition will be supported by a series of on-line competitions in key life-style titles. This will direct readers to participating retailers.